Daniel Aguirre is a proud son, grandson, father, brother, partner and immigrant. His professional experience was built through community organizing, working in and with cultural institutions, STEM experts, science communication professionals as well as formal and informal education. His focus is on dismantling the many systemic, dominant culture burdens placed upon communities experiencing marginalization. His lived experience has armed him with a deep understanding of how existing racist systems keep communities marginalized and that navigating out of those conditions is not a matter of pulling yourself up by your bootstraps. He founded Pueblo to partner with organizations and individuals who are on this journey. Those who want to go beyond outreach, into effective, responsive, and relevant engagement that leads to meaningful change. He knows that for an organization to serve well, they must first look inward at the culture of their environment. In order for DEIA efforts to be effective, they must go beyond solidarity statements and into effective, sincere, and intentional actions.