What is your elevator Pitch?

One of the harder things for a new entrepreneur to articulate is, “what do we do”. 

Zave Smith will be helping people discover the “business” within their ideas and helping them develop their all-important elevator pitch.

Some questions you can ask Zave are:

1.      I have this wonderful idea, but nobody seems to understand it. Can you help me explain it?

2.      I want to do this but how do I monetize this?

3.     How can I move my concept from: idea>product>business?