Please note, this is a Hybrid session meaning you can join us in-person or virtually!

When most people think of branding they think of a logo, a color scheme, and the design of your business card. But branding is so much more than that; branding helps you figure out what makes your business worth buying from. 

This presentation explains how the right messaging can give your business a leg up against the competition, why knowing your audience is one of the most valuable assets you have, and how to use content more strategically to leverage all of it in the marketplace.