STEP 3: You’re NOT Your Customer: How to Make Sure Your Business Solves a Problem
Customer insights are key for any emerging business. Your idea may be great to you, but does it translate to your customer base? In this session facilitated by an entrepreneurial expert and OnRamp Founder-in-Residence, Jimmy White IV, join us for an engaging discussion focused on:
💡Practical knowledge to define your idea
✍🏾Turning your idea into a solution
💸Drafting your elevator pitch
Don’t miss out on these business basics to scale your idea.
Register to reserve your spot!
Book by Kathryn Finney
Feeling underestimated or overlooked trying to launch your new venture? You’re not alone. Building a business of any size can be an uphill battle layered with uncertainties, rejections, and top secret insider knowledge that can be difficult to crack. This holds especially true for diverse founders who don’t fit into the “rich white guy” mold. Join us at Venture Café book club to discuss this comprehensive, step by step guide that doesn’t pull any punches in guiding you to break down the barriers and build the damn thing!
Kathryn Finney is a successful entrepreneur, author, and venture capitalist. She boldly invests in Black entrepreneurs to build scalable businesses serving black communities. Each page in the book Build the Damn Thing: How to Start a Successful Business if You’re Not a Rich White Guy will leave you with little nuggets of knowledge to help you successfully navigate the landscape. You will learn how to embrace failure as part of the entrepreneurial journey, craft ideas people want, select the right talent to jump-start your business, and find the right investors.